Brad Callen - Google Ad Words Made Easy (latest edition).pdf

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www.GoogleAdwordsMadeEasy.com
Bryxen Software. Inc.
Brad Callen's
Google
Simple, Fool-Proof
Strategies You
Can Use Right Away
For Adwords Success...
Made Easy
www.GoogleAdwordsMadeEasy.com
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www.GoogleAdwordsMadeEasy.com
TABLE OF CONTENTS
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chapter 5
Chapter 6
Chapter 7
Chapter 8
Chapter 9
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Disclaimer
This product was originally created by Brad Callen, search engine optimization and pay per
click expert. All efforts have made made to make the information contained in this eBook
correct. Brad Callen and Bryxen Software are not liable for any actions that may result from
the information contained within this eBook. Brad Callen and Bryxen Software have no
affiliation withGoogle Adwords. Google is a trademarked term.
Get the latest Updates toGoogle Adwords Made Easy, for FREE!
To get the latest updates to this eBook, visit the link below and
follow the short instructions listed.
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Chapter 1
"Are You Prepared To Profit
From Instant Web Traffic?"
Warning - If you're not serious about creating an online business that "makes your money
for you", please stop reading this now!
Welcome to
The Player's Guide To Adwords Domination.
Before we start, I want to cut a deal with you. You see, I wrote this eBook out of a desire to
teach others how to create
serious wealth
know
using PPC advertising. I've poured a lot of effort
into this eBook, but only because I
200% that this works. And what's more, it should
work for
anyone
who uses these strategies for their own business.
And because I've worked so hard to create this, I want it to . If you end up
"wasting" your time by reading this once and not applying it…well let's just say we can't
have any of that.
work for you
The only way we're going to do this is if you to apply the money-making strategies
that I'm about to share with you. In return, you have my word that I will show you the exact
steps that I have taken to bring in instant traffic and build my online empire. I still get kicks
out of calling my business an empire.
promise
Simple give and take (or show and tell).
To give you a quick idea of what I'm talking about (and to show you what's
possible)…
easily
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www.GoogleAdwordsMadeEasy.com
This is from I run on Google AdWords (more on this later) for just one of
my products for last month. This is for a $167 product. You'll notice that the cost/conversion
is as low as $2.59! You'll also see that almost all of the groups running have a clickthrough
rate higher than 5%. Some as high as 10%! The great thing about this, is once it's up and
running, it literally take NO work to earn money via Adwords. It's all on autopilot.
just one campaign
In the next few chapters, I will be teaching only those skills that you absolutely need to
know in order to create your own wealth (and then maybe take your own screenshots?)
like I have shown above.
Ready to roll? Let's start with the lifeblood of any online business - website traffic - and how
you can create it instantly.
How to create instant website traffic?
While I was preparing my notes for this chapter, I started to think about what people want
to learn the most when it comes to making money online. What do you want to learn most
about making money online?
Is it:
How to make more sales?
How to create a winning product?
How to actually make a sale (the technical aspects of online business)?
The first thing I want to tell you is to start focusing on what is truly important in business,
whether it's a brick-and-mortar store your grandpa owned or a snazzy new website you've
just started.
The first question that you should be asking (not the only question because there is more to
creating online wealth, but this is the most important point) is:
How do I drive more traffic to my website?
As an entrepreneur, your income will always be (beyond a certain point) a function of
traffic.
More people coming in to your store to look at antiques = more sales = more money.
More prospects getting your sales letter in their mailboxes = more sales = more
money.
More people visiting your online store… you get the picture.
Traffic is important. It's the lifeblood that runs and determines the success of any business.
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